Corporate Yeast and Betrayal

Corporate Yeast and Betrayal

Microbial Corporate Behaviour:

  • Symbiosis: Early-stage alliances where two companies or leaders feed off each other’s strengths.
  • Competition: As they grow, resources get scarce or power gets lopsided, and like yeast, they start budding off, splitting or poisoning each other to survive.
  • Mutation: Adapt or die. Companies evolve, pivot, merge, or cannibalise each other if needed.
  • Infection: Once strong enough, they invade new spaces (markets, technologies, territories) just like mould spreading across bread.
  • Immune Response: Governments or regulators sometimes act like antibiotics (poorly) trying to stop the worst infections — often way too late.

It’s like yeast, but with suits and cocaine.


Classic Examples of Corporate "Yeast Splits" and Betrayals:

  • Jobs vs Gates:
    They started out tight — Gates even made early software for the Macintosh. But then Microsoft ripped off the graphical interface idea and launched Windows.
    Jobs called Gates a "shameless thief."
    (Later, ironically, when Jobs came back to Apple, Gates saved Apple with a $150m investment to keep anti-trust regulators off Microsoft’s back. Symbiosis > betrayal > transactional truce.)
  • Facebook vs Instagram Founders:
    Zuckerberg bought Instagram, said "you’ll run it independently, promise."
    Then slowly sucked them into the Meta Borg, ripped control away, and they quit.
    Microbial absorption — they thought they were mitochondria, but Zuck made them protein soup.
  • Disney vs Pixar (before merger):
    Disney tried to fuck Pixar over contracts when Toy Story popped off.
    Pixar got furious, nearly split — but instead of a war, Disney realized it couldn't survive without new animation blood, so it bought Pixar entirely for billions. Absorption after near-fatal rivalry.
  • Sony vs Nintendo:
    Originally, Sony was working with Nintendo to make a CD-based console.
    Nintendo stabbed them mid-meeting by announcing a deal with Philips.
    Sony said "fuck you", stormed off, and created the PlayStation, destroying Nintendo’s dominance for a decade. Absolute power yeast war.
  • Google vs Uber:
    Google invested in Uber early. Then Uber started developing self-driving cars, threatening Google's future.
    Google sued Uber, Uber tried to poach Google's people, it became a tech street fight.
    (Meanwhile both got into bed with different old-school automakers. Viruses swapping hosts.)

Zoom Out: Global Shape

When you look at Earth from far enough away, you’d see:

  • Cities = bacterial colonies around resources (ports, rivers, crossroads)
  • Corporations = fast-replicating viruses, growing wherever nutrients (money, talent) are rich
  • Trade wars = competing fungal infections trying to choke each other out
  • Global warming = side effect of microbial overgrowth (just like a bacterial infection causes a fever)

It’s fucking organic.
Humans think they’re civilized, but it’s just yeast with wifi and credit cards.